You just have to walk through that open door when the opportunity presents itself. But you will never get anywhere if you continue to wait for the perfect moment. It’s a lie we tell ourselves so we don’t have to put in the effort. I’ve talked a lot about how the perfect moment does not exist. “It makes a huge difference the way that you deliver and tell a story in terms of being able to communicate a message or like I said, an emotional truth.” Put in the Work Before You Think You’re Ready It allows you to connect directly to the moment. “The emotional truth of the day is that this is a day that moved people to tears or to laughter or to whatnot, and the best way to capture that and instill that in people who are not that emotionally connected naturally is through storytelling and music and the kind of things that filmmakers have used for a hundred years in order to tell stories.”īeing able to tell a story through your art makes a huge difference. Ron realized that anyone can document an event, but not everyone can tell a story that makes an impact. The ability to tell a good story allows you to connect with anyone, even if they aren’t naturally connected to what’s happening on camera.

“There is a documented truth in the images that you capture because this is what happened on that day, but I would argue that it’s not an emotional truth of what happened, but then you take those same emotions… and you kind of reduce them down to their core essence and you edit it in a way that flows like a story… and instead of an entire 60 minute Catholic ceremony… you just have the poignant parts of it and all those kinds of things that punch the emotion and you show that in such a way that anyone who watches it will be moved… then that has a more ringing of emotional truth.” Instead of just documenting the wedding, he got to the emotional truth of the moment. Ron believes his ability to tell a story set his work apart from other wedding videographers. They impact your audience in a way that your work can’t do on its own. One of the things that sets artists apart is their ability to tell a great story. Here are three things you can learn from Ron: Tell Stories with Your Work In this episode Ron talks about the power of storytelling, putting in the work, and learning on the fly among many other things. Instead of continuing to work at a high paying job he didn’t love, he chose to do a job he did love, making films. He could either continue with his six-figure salary, or he could venture out on his own. While working for these different businesses, Ron was also working as a wedding videographer on the side. After some time there, he later moved up to become a business manager at Intuit. Although this idea did not work out, it gave him a taste of the business world.Īfter failing to launch his business buying venture, and graduating with a business degree from UC Berkley, Ron got a job at Screen Play Systems. Ron’s first endeavor in business was attempting to buy and sell businesses with his cousin. Instead of following his passion for film, he followed his interest in business. Unfortunately, like many creatives, “real life” aspirations took over. Ron Dawson‘s earliest experience with film came through a time traveling caper film he created when he was a kid.

Garyvee podcast maker